
Gold Seas Tuna Chunks’ dedication to responsible and sustainable fishing practices, which has enabled it to be certified dolphin-safe, has expanded this commitment to help rehabilitate Philippine coral reefs and revive the rich marine ecosystem.
Artwork with a Purpose
The Philippines is considered a center of marine biodiversity in the world, with coral reefs stretching 26,000 kms nurturing more species of fish and corals than any other marine environment on earth. At present, reef degradation caused by factors such as pollution, coral bleaching, destruction of mangroves, and unsustainable fishing methods have affected the Philippines’ coral reefs. Only 5% of the Philippines’ coral reefs remain in good condition.
It can take thousands of years for natural coral reefs to regenerate. Long-lasting, artificial reefs are a useful and faster way to help restore the reef systems to a natural and productive balance. These multi-purpose artworks will help serve the function of natural coral reefs: serve as nurseries for growing fish and protect the shoreline from erosion. They can also help to boost eco-tourism, and provide jobs in a green economy.
Supporting Marine Life

Since then, Sea of Life has made a positive environmental impact in marine ecosystems in Batangas, Bohol, Cagayan de Oro, Davao, Cebu, and Iloilo. This month, Sea of Life is set to launch the first ever underwater exhibition that aims to rehabilitate corals.

JCI Manila has been closely working with various government and environmental agencies to ensure feasibility of this project. With the support and guidance of the Department of Environment and Resources (DENR), the Philippine Navy, and LGUs, JCI Manila and Gold Seas Tuna Chunks will deploy locally designed underwater sculptures that will serve as artificial reefs.
Travel to Drop Site

In close coordination with DENR's Biodiversity Management Bureau, the project was given the go-signal to cover less than 1,000 sqm in land area. Safety and accessibility were the key factors in identifying the location. The site must be safe from strong currents, must not disrupt or destroy existing corals, and must be accessible for easy monitoring and analysis.
A site off the shores of Tingloy, Batangas was identified as an ideal site, with flat and sandy bottom so sculptures are kept stable on the seabed, with 40 feet in depth so the corals can benefit from sunlight and be accessible to both leisure snorkelers and professional divers.
A Professional Dive Team

The team will use the AGR 702, two outrigger boats, two rubber boats and five naval lift bags in order to safely drop the sculptures. The team also made sure to incorporate the Green Fins approach in the plan. Green Fins is a recognized environmental set of standards with a comprehensive management approach to provide guidance and support for any diving and snorkeling activity.
Creating an Underwater Museum
To create the sculptures, the committee consulted marine scientists and the Reef Ball Foundation (reefball.org), an international non-profit foundation that introduced a formulation of globally recognized artificial reef modules.

Micro silica gives the sculpture an expected life of 500 years or more. A variety of surface textures that enhance the settlement of marine life will also applied so corals can easily grow.
A Living Coral Reef
Artificial reefs tend to develop in predictable stages. First, where an ocean current encounters a vertical structure, it creates a plankton-rich upwelling that provides a reliable feeding spot for small fish such as sardines and minnows, which draw in pelagic predators such as the tuna and shark. Next come creatures seeking protection from the ocean's lethal openness—hole and crevice dwellers such as the grouper, snapper, squirrelfish, eel, and triggerfish. Predators such as the jack and barracuda also appear. Over months and years, the reef structure becomes encrusted with algae, tunicates, hard and soft corals, and sponges as the ecosystem grows.
Artificial reefs can show quick increases in local fish population, coral reef and algae growth in the first 1.5 years, and a complete reef structure covered in corals after its third year. In fact, the Sea of Life Barangay Saimsim, Batangas leg last 2015 has had encouraging results. The team returned to the site after three years and saw colorful marine fauna flourishing on all 30 underwater dome sculptures.
The installation of the first sculptures is just Phase 1. Every year, Sea of Life Museum will drop more sculptures at the same site until a total of 50 sculptures is completed within four to five years. Each batch deployed will be closely coordinated with DENR Calabarzon and Provincial Environment and Natural Resources Office-Batangas.
The 2018 Sea of Life Museum is presented by JCI Manila and Gold Seas Tuna Chucks, supported by Chivas Regal, and in cooperation with the Department of Environment and Natural Resources, the Philippine Navy, and the Municipality of Tingloy, Batangas.
About JCI Manila
The Junior Chamber International (JCI) Manila is the oldest leadership development organization in Asia. Since its initiation in 1947, the Jaycees has branched out to more than 300 chapters all over the Philippines with over 10,000 members from various sectors and industries. Some of the most illustrious names in government, business, entertainment, and socio-civic circles have belonged to the ranks of JCI Manila.
About Gold Seas Tuna Chunks
Gold Seas Tuna Chunks is the first Philippine canned tuna brand to offer exciting gourmet flavors. Every can of tuna chunks is responsibly fished, dolphin-safe, and Halal-certified. Like @goldseastunachunks on Facebook. #TasteMatters #HealthyChunkyGoodness
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